You Deserve Support That Moves Your Work Forward

Take the guesswork out of marketing. Get consistent, strategic support that meets your priorities and grows your business without the overhead of a full-time team.

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✦ I PRIORITIZE WORKING WITH BIPOC, QUEER, AND WOMEN-LED BUSINESSES

✦ I PRIORITIZE WORKING WITH BIPOC, QUEER, AND WOMEN-LED BUSINESSES

Strategic Storytelling

I’ve spent over a decade refining a data-informed approach to creative solutions that are strategic and deeply rooted in identity.

Using my three-part strategy — audience-centered branding, action-driven content, and narrative marketing — I help you connect authentically with your audiences and elevate your visibility.

Marketing & Communications + Branding Support

Monthly Retainer Packages

  • BUSINESS STARTER

    10 Hours

    $2,500

    Flexible support for businesses that want consistent, lightweight communications and marketing guidance.

    Work is scoped around your priorities, not fixed deliverables.

  • BUSINESS ESSENTIALS

    20 Hours

    $5,000

    A balanced, strategic partnership for businesses expanding programs, audiences, or revenue.

    All work is scoped to your priorities.

  • BUSINESS IMPACT

    40 Hours

    $10,000

    A high-touch, fractional Communications Director model.

    Comprehensive support across strategy, content, design, and communications—completely guided by your priorities.

 Retainer Contract Duration & Renewal Options

  • 3 months to initiate a retainer. This ensures enough time to set priorities, deliver results, and provide meaningful support.

    • Monthly renewals after the initial period or a rolling 3–6 month renewal.

    • Provides flexibility for clients whose needs fluctuate while maintaining consistent support.

    • Clients who commit to a 12-month retainer upfront may receive a 10% discount.

    • Note: Nonprofit clients are already heavily discounted and are not eligible for this additional discount.

  • It all begins with an idea. Maybe you want to launch a business. Maybe you want to turn a hobby into something more. Or maybe you have a creative project to share with the world. Whatever it is, the way you tell your story online can make all the difference.

Why Work With Me?

One-stop shop for strategy, content creation, social media, photo/video, copywriting, design, and more

Flexible, priority-driven support tailored to your goals

Fractional marketing, communications, and branding expertise

Strategic guidance without hiring full-time staff

Work is scoped around your needs each month, not rigid deliverables

Are You a Nonprofit or Grassroots Group?

Qualify for a nonprofit discount on your retainer package.

We support organizations doing community-focused work, cultural preservation, land stewardship, or grassroots initiatives.

Nonprofit Monthly Retainer Rates:

10 hours → $1,000

20 Hours → $2,000

40 Hours → $4,000

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Featured Client

Extending Flavor: How a Zine Connected Culture, Cuisine, & Community

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SPECIALTIES

  • You've got your striking logos, on-point typography, and curated color palette—what’s next? Building a true brand identity involves more than visuals.

    Whether you’re an emerging brand or an established name, I guide you in defining who you’re speaking to, how to reach them, and how to create connections that matter.

  • In a world where your audience faces an overwhelming barrage of messages every day, I can help you develop a marketing strategy that seamlessly integrates both digital and traditional approaches to cut through the noise.

    Together, we’ll stay playful and strategic, adding value and delighting your audience at every opportunity.

  • The best content does more than just attract your audience; it motivates them to take action. I specialize in creating personalized content that resonates with your audience and embodies your brand’s voice.

    From informative blog articles and interactive social media posts to engaging video scripts and effective email campaigns, every piece is thoughtfully designed to educate, engage, and inspire trust.

  • At the core of my photographic services is the belief that every moment has a story to tell. With over a decade of experience in photojournalism and documentary storytelling, I know how to create images that resonate deeply with your audience.

    My passion for storytelling, combined with meticulous attention to detail, ensures that each visual captures not just an image, but also the emotion behind it.

    Specialties

    • Portraiture

    • Editorial

    • Production

    • Behind-the-Scenes

    • Social Media Content

    • Retouching & Editing

    • Art Direction

    • Internal Communications

    • Project Management

    • Website Content Management

    • Press & Media Outreach

    • 1:1 Coaching & Mentoring

Our Process

1

2

Initial call (30 minutes)

In our first meeting, we’ll discuss your challenges, goals, and marketing efforts, as well as your budget to ensure my services fit your needs.

Research & Analysis

You’ll provide me with access to your analytics and/or assets. We’ll analyze your audience to identify trends and gaps in your approach.

Recap Email + Proposal

After our conversation, I’ll send you a recap email and a custom project proposal that aligns with your goals and budget.

Strategy Development

I’ll create a tailored strategy that fits your vision and timeline, including a SWOT analysis (Strengths, Weaknesses, Opportunities, Threats).

3

4

5

6

Content Creation

I’ll produce engaging action-driven content designed to motivate your audience. You’ll have the chance to review and provide feedback to ensure it’s just right.

Delivery & Implementation

You’ll receive all final deliverables. Depending on the project, I’ll implement the content, track its performance, and adjust strategies as needed.

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Get Started With Your Project

  • A person wearing a cowboy hat and pink shirt herding five cattle across a vast, grassy plain with rolling hills in the background and a blue sky with wispy clouds overhead.

    From Pasture to Platform: 6 Months of Growth for Women in Ranching

  • A bartender with rainbow-colored hair preparing drinks at a bar under dim neon lighting.

    Nourishing the Spirit: La Botanica's Journey Through Crisis

  • A woman with short hair wearing a patterned jacket standing against a dark background.

    The Power of Persona: How ESJ defined its target audience to empower its marketing

  • Close-up of horse chestnuts in their spiky shells on a tree branch

    Doubling the Impact: The Historic success of the Pecan Harvest Fundraiser

  • People working on computers in an office with multiple monitors, and a whiteboard on the wall in the background.

    From Zero to Cohort in 90 Days: How Codeup Filled Its First Dallas Class

In Their Own Words

A Sneak Peek at My Three-Method Approach

What You Might Be Wondering

  • No! Your retainer is flexible. Hours are allocated based on your priorities each month, so you only use what you need.

  • Work begins only after the contract is signed, ensuring clarity and alignment before any services are delivered.

  • Absolutely. The retainer is modular, so we adjust work according to what matters most to your business at that time.

  • We can discuss a pause or adjustment. Retainers are designed to be flexible, but any long-term changes are managed in writing to ensure clarity.

  • Retainers are recommended as ongoing monthly support to maximize impact, but shorter commitments (minimum 3 months) are available.

  • Yes! A la carte services and add-ons are available to complement your retainer. You choose what you need, when you need it. I’m happy to offer 20% off standard session rates for retainer clients.

  • I prioritize supporting Black, Indigenous, immigrant, queer, and women/femme-led businesses, as well as nonprofits and grassroots groups doing meaningful community work.

  • You get senior-level marketing, communications, and branding expertise without the overhead of hiring full-time. Support is flexible, modular, and focused entirely on your priorities.

Book a Discovery Call

Let’s connect to discuss your business, priorities, and how I can support your goals.

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